For most people, the Fourth of July is the last day to think about business. However, there’s big money to be made in local beach towns across North Carolina in celebration of our nation’s independence.
Business is booming along the crystal coast for the holiday weekend and one local owner said this is one of the best times economically that she has seen in years.
“We have outdone last year already,” said Patricia Davis, owner of Davis Beachwear that has been around for 65 years.
“Last year was our biggest season so far. We have high expectations for the Fourth of July.”
With increased business comes increased traffic, which is something locals have come to expect.
Kate and Ted Shults have owned a house in Atlantic Beach for six years and they said, “It seems more crowded to me. It’s really booming right now. I came down Thursday and already the traffic was picking up.”
Success of the holiday weekend can also be seen across Atlantic Beach.
Janice Bynum, owner of the Tacklebox Tavern said Thursday night was her busiest in years.
“Last night, we were packed. It was the best Thursday night I’ve ever had in business and as a matter of fact this whole summer has been my best year in business here for the past seven years.”
With summer sales going up, so does the need to fill jobs. Davis said she’s stocking up on inventory, as well as employees.
“This weekend for the increased business that we will have, we will probably have two more employees than normal. We usually have three in here at a time so five at least. And for fireworks on Saturday night, there will be six of us in here. There’s usually a line at the back.”
Local businesses said they expect to see a thirty percent increase in sales this weekend compared to last year.